PHOENIX- Continuing the successful campaign “Save Lives, Don’t DUI” the Maricopa County Attorney’s Office is partnering with ride-sharing service Lyft to offer St. Patrick’s Day revelers an incentive not to drink and drive.
Between now and St. Patrick’s Day on Sunday, March 17, first-time users who download the Lyft app can get $5 off their first four rides by entering the promo code “BELUCKY.” Those who already have the Lyft app can enter the code “BELUCKY19” to receive 20% off two rides allowing them to get to and from the festivities safely.
“This offer should be embraced by people as a way to enjoy St. Patrick’s Day without posing a risk to themselves or others on our roads and highways,” said Maricopa County Attorney Bill Montgomery. “If you plan on celebrating this holiday at your favorite pub, don’t rely on the luck of the Irish to get you home safely. Use Lyft or another safe ride home instead.”
“We're thrilled to partner with the Maricopa County Attorney's Office to promote Lyft as a responsible ride option for people around St. Patrick’s Day," said Drena Kusari, Lyft's Phoenix General Manager. “We encourage anyone, a new or existing user, to please download the app and put the discounts codes in now. This way when you’re ready to end your celebrations, it’s even easier to schedule your responsible ride home.”
Almost 14,000 people took advantage of our campaign offering discounted rides during the campaign last year, compared to almost 1,500 people who used the codes around St. Patrick’s Day in 2017.